INTRODUCING REDWAVE’S MOBILE MESSAGING PLATFORM
Mobile-Interactive Services have become an integrated part of the new world of media business today and are increasingly being used as important means of Brand building, Marketing, Product Promotions and Information Sharing.
To effectively utilize this opportunity Operators and Providers require Carrier-grade solutions which are capable of handling massive and unpredictable traffic generated by Mobile Interactive Applications, while allowing easy development, setup and administration of interactive services.
What is Mobile Messaging Platform?
A unified platform for end-to-end creation of SMS/MMS based interactive services.
Redwave’s Interactive Mobile Platform provides an integrated environ for creation and end-to-end management of interactive mobile services based on SMS/MMS technologies. This platform can be used for rapidly developing; configuring, provisioning and managing SMS/MMS based custom applications.
PRODUCT HIGHLIGHTS:
Extend-As-You-Go Architecture
Redwave IMP is an easy to setup platform that does not require high-end devices to operate. As the subscriber base increases, that platform can be easily extended and new applications can be deployed with no down time.
Remote, but Real and Secure
IMP allows real-time provisioning, administration and management over remote, but secure channels.
Enables Multi-Tier Business Model
The platform enables a multi-tier business model, where the Tier 1 VAS providers play a strategic role in connecting B2B and B2C. VAS Provider’s B2B clients can create and run multiple simultaneous interactive messaging applications including votes, competitions and campaigns on their own through user-friendly Management Modules.
Reduction in Time-To-Market
In a highly competitive environment, accelerating product development cycle, thus reducing time to the market and development costs is critical. IMP helps you make the “First Time Right” services by means of comprehensive, easy to use Application Creation Libraries, Debugging and Testing Tools.
Click-To-Create
A wide range of in built application templates let you configure and manage customized campaigns, events,
and voting/polling applications by means of a simple graphical tool.

